section,metric,figure,unit,source_organization,source_url,source_date,notes
"1. Global Users","Global smartphone users","5.78","billion","DataReportal / GSMA Intelligence","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","June 2026","Unique users; not total devices in circulation"
"1. Global Users","Share of world population","70","percent","GSMA Mobile Economy 2026","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","March 2026",""
"1. Global Users","China smartphone users","975","million","Priori Data","https://prioridata.com/data/smartphone-stats/","May 2026",""
"1. Global Users","India smartphone users","659","million","Priori Data","https://prioridata.com/data/smartphone-stats/","May 2026",""
"1. Global Users","United States smartphone users","276","million","Priori Data","https://prioridata.com/data/smartphone-stats/","May 2026",""
"1. Global Users","US smartphone penetration rate","81.6","percent","Priori Data","https://prioridata.com/data/smartphone-stats/","May 2026",""
"1. Global Users","Africa smartphone penetration","43","percent","GSMA","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","2023","[Older data] — GSMA 2026 regional breakdown not yet published for Africa"
"1. Global Users","Europe smartphone penetration","82","percent","GSMA","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","2025",""
"1. Global Users","Mobile GDP contribution (2025)","7.6","trillion USD","GSMA Mobile Economy 2026","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","March 2026","6.4% of global GDP"
"1. Global Users","Mobile GDP contribution (2030 forecast)","11.3","trillion USD","GSMA Mobile Economy 2026","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","March 2026","8.4% of projected global GDP"
"2. Market Share Q1 2026","Samsung shipments Q1 2026","62.8","million units","IDC Worldwide Quarterly Mobile Phone Tracker","https://www.idc.com/promo/smartphone-market-share/market-share/","April 2026","21.7% market share; +3.6% YoY"
"2. Market Share Q1 2026","Apple shipments Q1 2026","61.1","million units","IDC Worldwide Quarterly Mobile Phone Tracker","https://www.idc.com/promo/smartphone-market-share/market-share/","April 2026","21.1% market share; +4.4% YoY"
"2. Market Share Q1 2026","Total Q1 2026 global shipments","289.7","million units","IDC Worldwide Quarterly Mobile Phone Tracker","https://www.idc.com/promo/smartphone-market-share/","April 2026","-4.1% YoY"
"2. Shipment Forecast","Projected 2026 shipments","1.09","billion units","IDC Worldwide Quarterly Mobile Phone Tracker","https://www.idc.com/resource-center/blog/worldwide-smartphone-market-to-decline-13-9-in-2026-as-memory-crisis-and-us-iran-war-constrain-growth/","May 2026","Steepest annual decline in history"
"2. Shipment Forecast","2026 YoY change","-13.9","percent","IDC","https://www.idc.com/resource-center/blog/worldwide-smartphone-market-to-decline-13-9-in-2026-as-memory-crisis-and-us-iran-war-constrain-growth/","May 2026",""
"2. Shipment Forecast","2025 actual shipments","1.25","billion units","IDC","https://www.idc.com/promo/smartphone-market-share/","December 2025",""
"2. Shipment Forecast","Projected 2026 ASP","550","USD","IDC / Counterpoint","https://www.idc.com/resource-center/blog/worldwide-smartphone-market-to-decline-13-9-in-2026-as-memory-crisis-and-us-iran-war-constrain-growth/","May 2026","Record high; up $100 from 2025"
"2. Shipment Forecast","Projected 2026 market value","578.9","billion USD","IDC","https://www.idc.com/promo/smartphone-market-share/","December 2025","Record value despite unit decline"
"2. Shipment Forecast","Projected 2027 change","-1.1","percent","IDC","https://www.idc.com/resource-center/blog/worldwide-smartphone-market-to-decline-13-9-in-2026-as-memory-crisis-and-us-iran-war-constrain-growth/","May 2026",""
"2. Shipment Forecast","Projected 2028 rebound","+5.5","percent","IDC","https://www.idc.com/resource-center/blog/worldwide-smartphone-market-to-decline-13-9-in-2026-as-memory-crisis-and-us-iran-war-constrain-growth/","May 2026","As memory supply normalizes"
"3. OS Market Share","Android global active device share","70.4","percent","StatCounter GlobalStats","https://gs.statcounter.com/os-market-share/mobile/","March 2026",""
"3. OS Market Share","iOS global active device share","28.7","percent","StatCounter GlobalStats","https://gs.statcounter.com/os-market-share/mobile/","March 2026",""
"3. OS Market Share","iOS consumer app spend share","64.2","percent","Sensor Tower / data.ai State of Mobile 2025","https://sensortower.com/","2025","Despite lower device share iOS dominates app revenue"
"3. OS Market Share","Android consumer app spend share","35.8","percent","Sensor Tower / data.ai State of Mobile 2025","https://sensortower.com/","2025",""
"3. OS Market Share","iOS 18 adoption (12 months post-launch)","84.2","percent","Apple Developer Documentation","https://developer.apple.com/support/app-store/","March 2026",""
"3. OS Market Share","Android 15 adoption","38.7","percent","Google Play Console","https://developer.android.com/about/versions/15","March 2026",""
"3. OS Market Share","Android US market share","~45","percent","StatCounter","https://gs.statcounter.com/os-market-share/mobile/","Q1 2026",""
"3. OS Market Share","iOS US market share","~55","percent","StatCounter","https://gs.statcounter.com/os-market-share/mobile/","Q1 2026",""
"3. OS Market Share","Android India market share","92-95","percent","StatCounter","https://gs.statcounter.com/os-market-share/mobile/","Q1 2026",""
"4. 5G Connectivity","5G share of global connections by 2030","57","percent","GSMA Mobile Economy 2026","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","March 2026",""
"4. 5G Connectivity","eSIM share of all SIM technologies by 2030","42","percent","GSMA Mobile Economy 2026","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","March 2026","Includes smartphones wearables IoT"
"4. 5G Connectivity","eSIM smartphone connections by 2030","76","percent","GSMA","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","March 2026",""
"4. 5G Connectivity","US eSIM consumer penetration 2026","30","percent","GSMA / industry data","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-economy/","2026","Driven by Apple eSIM-only iPhones since 2022"
"5. Screen Time","Global avg daily screen time (all devices)","6h 51m","hours:minutes","DataReportal Digital 2026 Overview","https://datareportal.com/reports/digital-2026-global-overview-report","2026",""
"5. Screen Time","Global avg daily smartphone time","3h 15-43m","hours:minutes","DataReportal / GWI","https://datareportal.com/reports/digital-2026-global-overview-report","2026","GWI panel ~850000 respondents 53 countries"
"5. Screen Time","US adults daily phone use","4h 39m - 5h 16m","hours:minutes","eMarketer / DataReportal","https://datareportal.com/reports/digital-2026-global-overview-report","2025-2026",""
"5. Screen Time","US teens who say phone difficult to control","54","percent","Pew Research Center","https://www.pewresearch.org/","January 2026",""
"5. Screen Time","US teens who feel anxious when separated","38","percent","Pew Research Center","https://www.pewresearch.org/","January 2026","Nomophobia — anxiety when away from phone for 30+ min"
"5. Screen Time","Mobile web traffic share","62.73","percent","StatCounter","https://gs.statcounter.com/","Q2 2025",""
"6. M-Commerce","Global m-commerce revenue (2026 estimate)","2.5","trillion USD","Statista / eMarketer","https://www.statista.com/","2026","Estimate; range $2.07-2.5T depending on methodology"
"6. M-Commerce","M-commerce share of global e-commerce","60","percent","eMarketer / Statista","https://www.statista.com/","2026",""
"6. M-Commerce","US m-commerce revenue 2026","410","billion USD","eMarketer","https://www.emarketer.com/","2026",""
"6. M-Commerce","Global smartphone shoppers 2026","1.65","billion","Statista","https://www.statista.com/","2026","~1 in 3 global internet users"
"6. M-Commerce","Mobile cart abandonment rate","83.7","percent","Baymard Institute","https://baymard.com/","2026",""
"6. M-Commerce","Desktop cart abandonment rate","69","percent","Baymard Institute","https://baymard.com/","2026",""
"6. M-Commerce","Global mobile money transactions (2025)","2","trillion USD","GSMA State of Mobile Money 2026","https://www.gsma.com/solutions-and-impact/connectivity-for-good/mobile-for-development/gsma_resources/the-state-of-the-industry-report-on-mobile-money-2026/","May 2026","$2T+ representing 23% growth from 2024"
"7. Foldables","2025 foldable shipments","20.6","million units","IDC Worldwide Quarterly Mobile Phone Tracker","https://my.idc.com/getdoc.jsp?containerId=prUS54017625","December 2025","+10% YoY"
"7. Foldables","2026 foldable growth forecast (IDC)","30","percent YoY","IDC","https://my.idc.com/getdoc.jsp?containerId=prUS54017625","December 2025",""
"7. Foldables","2026 foldable growth forecast (Counterpoint)","20","percent YoY","Counterpoint Research","https://counterpointresearch.com/en/insights/Foldable-Smartphone-Market-Set-for-20-percent-Growth-in-2026","March 2026","Lower than IDC estimate"
"7. Foldables","Apple projected foldable unit share year 1","22","percent","IDC","https://my.idc.com/getdoc.jsp?containerId=prUS54017625","December 2025",""
"7. Foldables","Apple projected foldable revenue share year 1","34","percent","IDC","https://my.idc.com/getdoc.jsp?containerId=prUS54017625","December 2025","Revenue share > unit share reflects premium pricing"
"7. Foldables","Apple foldable estimated ASP","2400","USD","IDC","https://my.idc.com/getdoc.jsp?containerId=prUS54017625","December 2025","Estimated"
"7. Foldables","Foldable CAGR through 2029","17","percent","IDC","https://my.idc.com/getdoc.jsp?containerId=prUS54017625","December 2025",""
"8. GenAI Smartphones","GenAI smartphone shipments 2024","234.2","million units","IDC","https://www.idc.com/resource-center/blog/the-rise-of-gen-ai-smartphones/","July 2024","19% of total smartphone market"
"8. GenAI Smartphones","GenAI smartphone shipments 2025 (forecast)","370","million units","IDC","https://www.idc.com/resource-center/blog/the-rise-of-gen-ai-smartphones/","2025","30%+ of market"
"8. GenAI Smartphones","GenAI smartphone shipments 2028 (forecast)","912","million units","IDC","https://www.idc.com/resource-center/blog/the-rise-of-gen-ai-smartphones/","July 2024","2024-2028 CAGR 78.4%"
"8. GenAI Smartphones","AI upgrade motivation share","18","percent","CNET / eMarketer","https://www.emarketer.com/","2025","Share of users citing AI as reason to upgrade"
"9. SMPI (Original Axis Intelligence Metric)","2025 global smartphone ASP","450","USD","IDC","https://www.idc.com/promo/smartphone-market-share/","December 2025","Actual figure"
"9. SMPI (Original Axis Intelligence Metric)","2026 projected global smartphone ASP","550","USD","IDC","https://www.idc.com/resource-center/blog/worldwide-smartphone-market-to-decline-13-9-in-2026-as-memory-crisis-and-us-iran-war-constrain-growth/","May 2026","Record high"
"9. SMPI (Original Axis Intelligence Metric)","Expected 2026 ASP based on historical trend","470","USD","Axis Intelligence calculation","https://axis-intelligence.com/smartphone-statistics/","June 2026","Based on 4.5% CAGR from 2020-2024 IDC data"
"9. SMPI (Original Axis Intelligence Metric)","Crisis-attributed premium per device (SMPI)","80","USD","Axis Intelligence Research Desk","https://axis-intelligence.com/smartphone-statistics/","June 2026","SMPI = $550 projected - $470 trend-expected = $80"
"9. SMPI (Original Axis Intelligence Metric)","Total consumer cost transfer from memory crisis","87.2","billion USD","Axis Intelligence Research Desk","https://axis-intelligence.com/smartphone-statistics/","June 2026","$80 x 1.09B units = $87.2B. CC BY 4.0. Cite: Axis Intelligence Research Desk (2026)"