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727 Innovation Blvd, Miami, Florida, USA

4048 Rue Jean-Talon O, Montréal, QC H4P 1V5, Kanada

622 Atlantic Avenue, Genf, Schweiz

456 Avenue, Boulevard de l'unité, Douala, Kamerun

contact@axis-intelligence.com

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Datenschutzbestimmungen

Last Updated: 07/12/2024

At Axis Intelligence, we are committed to protecting the privacy of your personal information. This Privacy Policy describes how we collect, use, protect, and share your information when you interact with our website or use our services. We comply with applicable laws and regulations, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

1. Information We Collect

1.1 Personal Information

We collect personal information that you voluntarily provide when you:

  • Fill out a contact form
  • Subscribe to our newsletter
  • Interact with us via social media or other communication channels
  • Create an account or register for our services

The types of information collected include:

  • First and last name
  • Email address
  • Phone number
  • Company name and job title
  • IP address and other technical information related to your browsing on our site
  • Device information (browser type, operating system, screen resolution)

1.2 Automatically Collected Information

When you visit our website, we automatically collect certain information through cookies and similar technologies:

  • Browsing behavior and usage patterns
  • Pages visited and time spent on each page
  • Referral sources and search terms
  • Device and browser information
  • Location data (approximate, based on IP address)

1.3 Advertising Data

Through our advertising partners, particularly Google AdSense, we may collect:

  • Advertising identifiers and cookies
  • Interest-based advertising data
  • Demographic information for ad targeting
  • Cross-device linking information
  • Conversion tracking data

2. How We Use Your Information

2.1 Primary Uses

The information we collect is used to:

  • Provide the services you request
  • Improve our website and services
  • Send you news, special offers, or new features
  • Respond to your questions or support requests
  • Analyze website performance and user behavior
  • Ensure website security and prevent fraud

2.2 Advertising and Marketing

We use your information for:

  • Personalized advertising through Google AdSense and partners
  • Retargeting campaigns across the Google advertising network
  • Analytics and measurement of advertising effectiveness
  • Audience insights and demographic analysis
  • Email marketing (with your consent)

2.3 Legal Compliance

We may process your data to:

  • Comply with legal obligations
  • Protect our rights and interests
  • Respond to lawful requests from authorities
  • Prevent illegal activities

3. Information Sharing and Disclosure

3.1 Third-Party Partners

We share information with trusted third parties, including:

Google AdSense and Advertising Partners:

  • Google LLC (AdSense, DoubleClick, Google Analytics)
  • Other Google Advertising Network partners
  • Measurement and analytics providers
  • Social media advertising platforms

Service Providers:

  • Web hosting services
  • Email marketing platforms
  • Customer support tools
  • Analytics and performance monitoring services

3.2 Data Sharing Purposes

Information may be shared for:

  • Advertising delivery and personalization
  • Performance measurement and optimization
  • Audience analysis and insights
  • Fraud prevention and security
  • Legal compliance and protection

3.3 Legal Requirements

We may disclose your information when:

  • Required by law or legal process
  • Necessary to protect our rights or property
  • Required to ensure user safety
  • Part of a business transaction (merger, acquisition)

4. Cookies and Tracking Technologies

4.1 Types of Cookies We Use

Essential Cookies:

  • Website functionality and security
  • User authentication and preferences
  • Shopping cart and session management

Analytics Cookies:

  • Google Analytics for website performance
  • User behavior analysis
  • Traffic source tracking
  • Conversion measurement

Advertising Cookies:

  • Google AdSense for personalized advertisements
  • DoubleClick for ad serving and targeting
  • Google Ads for conversion tracking
  • Remarketing pixels for retargeting campaigns
  • Audience measurement cookies

4.2 Google AdSense and Advertising

Our website displays advertisements through Google AdSense. Google and its partners use cookies to:

  • Serve personalized ads based on your interests
  • Track ad performance and user engagement
  • Build advertising profiles across websites
  • Enable frequency capping and ad optimization
  • Measure conversion rates and attribution

4.3 Third-Party Advertising Partners

We work with various advertising partners who may set cookies:

  • Google LLC (AdSense, DoubleClick, YouTube)
  • Google Marketing Platform Partner
  • Supply-side platforms (SSPs)
  • Demand-side platforms (DSPs)
  • Data management platforms (DMPs)

4.4 Managing Your Cookie Preferences

You can control cookies through:

5. International Data Transfers

5.1 Cross-Border Processing

Your data may be transferred to and processed in:

  • United States (our primary servers)
  • European Union (CDN and backup services)
  • Other countries where our service providers operate

5.2 Transfer Safeguards

For EU data transfers, we ensure adequate protection through:

  • Standard Contractual Clauses (SCCs)
  • Adequacy decisions by the European Commission
  • Binding Corporate Rules of our partners
  • Google’s EU-US Data Privacy Framework participation

6. Data Security

6.1 Security Measures

We implement comprehensive security measures:

  • Verschlüsselung in transit and at rest (TLS/SSL)
  • Zugangskontrollen and authentication systems
  • Regular security audits and penetration testing
  • Reaktion auf Vorfälle procedures
  • Employee training on data protection

6.2 Data Breach Response

In case of a data breach, we will:

  • Notify authorities within 72 hours (GDPR requirement)
  • Inform affected users without undue delay
  • Implement containment measures immediately
  • Conduct thorough investigation and remediation

7. Data Retention

7.1 Retention Periods

We retain personal data for:

  • Account data: Duration of account plus 3 years
  • Analytics data: 26 months (Google Analytics default)
  • Advertising data: Up to 24 months for optimization
  • Legal compliance: As required by applicable law
  • Marketing data: Until withdrawal of consent

7.2 Data Deletion

After retention periods expire, we will:

  • Securely delete or anonymize personal data
  • Remove identifying information from analytics
  • Purge backup systems according to schedule
  • Notify processors to delete their copies

8. Your Privacy Rights

8.1 GDPR Rights (EU/UK Residents)

You have the right to:

  • Access your personal data and processing information
  • Rectify inaccurate or incomplete data
  • Erase your data (“right to be forgotten”)
  • Restrict processing in certain circumstances
  • Übertragbarkeit von Daten in machine-readable format
  • Object to processing based on legitimate interests
  • Withdraw consent at any time
  • Lodge complaints with supervisory authorities

8.2 CCPA Rights (California Residents)

You have the right to:

  • Wissen what personal information we collect and use
  • Delete personal information we have collected
  • Opt-out of the sale of personal information
  • Non-discrimination for exercising your rights
  • Request disclosure of business purposes for collection

8.3 Exercising Your Rights

To exercise your privacy rights:

Response Time: We will respond within 30 days (GDPR) or 45 days (CCPA).

9. Children’s Privacy

9.1 Age Restrictions

Our services are not intended for children under 16 (EU) or 13 (US). We do not knowingly:

  • Collect data from children under the applicable age
  • Target advertising to children
  • Allow account creation by minors

9.2 Parental Controls

If we learn we have collected data from a child:

  • Delete the information immediately
  • Notify parents/guardians if identifiable
  • Implement additional safeguards if needed

10. Advertising and Marketing

10.1 Personalized Advertising

We participate in personalized advertising through:

  • Google AdSense network
  • Programmatic advertising Plattformen
  • Social media advertising (Facebook, LinkedIn)
  • Email marketing campaigns
  • Retargeting and remarketing

10.2 Advertising Choices

You can opt-out of personalized advertising:

10.3 Email Marketing

For email communications, you can:

  • Unsubscribe using links in emails
  • Update preferences in your account
  • Contact us to remove your email
  • Opt-out of specific email types

11. Business Transfers

In the event of a merger, acquisition, or sale of assets:

  • Users will be notified of any change in data control
  • Privacy policies may be updated accordingly
  • Data protection standards will be maintained
  • User rights will continue to be honored

12. Updates to This Policy

12.1 Policy Changes

We may update this Privacy Policy to:

  • Reflect new features or services
  • Comply with legal changes
  • Improve clarity and transparency
  • Address user feedback

12.2 Notification of Changes

We will notify you of material changes through:

  • Email notification (if we have your email)
  • Website banner or prominent notice
  • Account notifications (if applicable)
  • Updated “Last Modified” date

13. Contact Information

13.1 Data Protection Officer

For privacy-related questions:

13.2 Business Address

Axis Intelligence
727 Innovation Blvd
Miami, Florida, USA

13.3 EU Representative

For EU residents (if applicable): [EU Representative Name and Address]

13.4 Supervisory Authorities

EU residents can contact their local data protection authority:

Legal Information

This Privacy Policy is governed by the laws of [Your Jurisdiction] and complies with:

  • GDPR (General Data Protection Regulation)
  • CCPA (California Consumer Privacy Act)
  • PIPEDA (Personal Information Protection and Electronic Documents Act)
  • Other applicable privacy laws

Effective Date: [Current Date]
Document Version: 2.0

This policy was last updated on [Date] and is effective immediately for new users and after 30 days for existing users.