Bluesky Statistics 2026
By Axis Intelligence Research
Co-author: Alex Rivera | Last updated: July 21, 2026 | License: CC BY 4.0
Bluesky ended 2025 with 41.41 million registered users — a 59.6% annual increase confirmed by the platform’s official 2025 Transparency Report, released January 29, 2026. Users created 1.41 billion posts during the year, equal to 61% of every post ever made on the platform. Total disclosed funding reached $123 million after a $100 million Series B led by Bain Capital Crypto closed in April 2025.
Quick Answer
Bluesky had 41.41 million registered users at the end of 2025, up from 25.94 million at the start of the year (Bluesky 2025 Transparency Report). Estimated daily active users stood at roughly 3.5 million as of November 2025, a figure cited by the Financial Times and Backlinko. The United States accounts for over 50% of web traffic. Total funding across three rounds reaches $123 million. The platform runs on the open AT Protocol and hosts over a thousand third-party applications every week.
Key Findings
According to Axis Intelligence Research’s analysis of Bluesky’s 2025 Transparency Report and official funding disclosures:
- Bluesky grew 59.6% in 2025, adding 15.47 million registered users to reach 41.41 million by December 31, 2025 (Bluesky 2025 Transparency Report, January 29, 2026).
- Content output surged in tandem: users created 1.41 billion posts in 2025 — 61% of all posts ever published on the platform — and shared 235 million media items, 62% of all media in the platform’s history (Bluesky 2025 Transparency Report).
- Moderation scaled at a different rate than growth: Bluesky applied 16.49 million content labels in 2025, a 200% year-over-year increase, while user-submitted reports rose only 54% — a divergence that indicates proactive automated labeling is outpacing reactive complaint volume (Bluesky 2025 Transparency Report).
- Institutional capital validated the decentralized model: Bluesky raised $100 million in a Series B led by Bain Capital Crypto (closed April 2025, disclosed March 2026), bringing total funding to $123 million across seed, Series A, and Series B rounds (Bluesky official Series B announcement, bsky.social).
- The AT Protocol ecosystem now numbers over 1,000 active third-party applications weekly, with more than 400,000 SDK downloads per month and approximately 20 billion public records in the Atmosphere — the open social graph Bluesky is building (Bluesky Series B announcement, March 2026).
How Many Users Does Bluesky Have?
Bluesky does not report monthly active users as a standard disclosure. What the platform does publish — and what constitutes the most reliable count — is total registered accounts.
According to Bluesky’s 2025 Transparency Report, published January 29, 2026, the platform held 41.41 million registered users at year-end 2025. This figure includes accounts hosted directly on Bluesky’s infrastructure and those running independently on federated Personal Data Servers via the AT Protocol.
Bluesky User Growth by Year
| Period | Registered Users | Source | As-of Date |
|---|---|---|---|
| September 2023 | ~1M | Bluesky | Sep 2023 |
| March 2024 | ~5M | Bluesky | Mar 2024 |
| February 2024 | Public launch | Bluesky | Feb 2024 |
| September 2024 | 10M | Bluesky | Sep 2024 |
| November 2024 | 20M | Bluesky | Nov 2024 |
| January 2025 | 30M | Bluesky | Jan 2025 |
| December 2025 | 41.41M | Bluesky 2025 Transparency Report | Dec 31, 2025 |
| Early 2026 | 43M+ | Bluesky Series B announcement | Mar 2026 |
Source: Bluesky 2025 Transparency Report; Bluesky Series B announcement (bsky.social)
The sharpest single growth event in the platform’s history occurred in November 2024, when the aftermath of the U.S. presidential election drove a migration wave from X, pushing the user count from roughly 15 million on November 13 to 22.5 million within weeks. A second wave had occurred in September 2024, when Brazil’s temporary ban on X delivered 2.6 million new registrations in roughly one week.
Bluesky Daily Active Users
Because Bluesky does not publish official daily active user (DAU) data, all DAU figures are third-party estimates. According to Backlinko, citing Financial Times data, Bluesky had approximately 3.5 million daily active users in the US and UK combined as of November 2025.
According to Axis Intelligence Research, this yields a Platform Activation Score (PAS) of 8.5% — meaning roughly 8.5 out of every 100 registered users returned to the platform on any given day in late 2025. The PAS is computed as: (Estimated DAU ÷ Total Registered Users) × 100 = (3,500,000 ÷ 41,410,000) × 100 = 8.5%. Inputs: DAU from Backlinko / Financial Times (November 2025); registered users from Bluesky’s official 2025 Transparency Report. Limitation: because Bluesky does not disclose official DAU, the numerator is a third-party estimate and may deviate from the platform’s internal measurement. The PAS should be interpreted as a floor estimate. For reference, the Platform Activation Score at the November 2024 election-surge peak — using Skyscraper’s reported 4.1 million peak DAU and a concurrent user count of approximately 20 million — reached 20.5%, reflecting an anomalous burst of intent-driven usage rather than a steady-state baseline. Review cadence: updated when Bluesky discloses new DAU data or publishes its 2026 Transparency Report.
The 8.5% PAS sits well below the ratios of mature platforms such as Instagram (estimated 55% DAU/monthly active users by Meta’s own disclosures) or TikTok, but is consistent with what researchers classify as a high-intent niche network — where daily use is habitual for a core audience while casual registrants do not return regularly.
Alex Rivera notes: the gap between 41 million registered users and 3.5 million daily actives is not a sign of failure — it is the correct read of what Bluesky is. Early Twitter showed similar patterns in 2008–2010. The question is whether that 8.5% core is growing in absolute terms, and by late 2025, it was: the DAU estimate rose from around 2.3 million in January 2025 to 3.5 million by November, a 52% increase even as registered-user growth slowed from its November 2024 peak.
Source: Axis Intelligence Research — CC BY 4.0
Bluesky Web Traffic and Engagement Statistics
Web traffic figures provide a complementary measure of platform usage, particularly for users accessing Bluesky through a browser rather than the dedicated app.
Monthly Website Visits (bsky.app)
| Month | Estimated Visits | Source |
|---|---|---|
| December 2024 | 154.68M | SimilarWeb / Semrush |
| January 2025 | 141M | SimilarWeb |
| January 2026 | 118.69M | SimilarWeb (via limelightdigital.co.uk) |
| February 2026 | 94.78M | SimilarWeb (via limelightdigital.co.uk) |
| April 2026 | ~100M range | SimilarWeb (bsky.app analytics) |
Source: SimilarWeb bsky.app traffic analytics, various dates
The December 2024 peak of 154.68 million visits reflected the post-election migration surge and remains the all-time monthly high. Traffic normalized through 2025 but rebounded to 118.69 million in January 2026 — the highest traffic month outside the November–December 2024 surge window.
Engagement Metrics
According to SimilarWeb data cited by SocialPilot (April 2026):
- Average session duration on bsky.app: 7 minutes, 37 seconds
- Average pages per session: 5.41
- Direct traffic share: approximately 77.5% of all visits (up from 44.1% in late 2024), indicating the vast majority of users navigate to Bluesky intentionally rather than through search or referral
The shift toward direct traffic is a structural tell. When a platform’s direct-access share exceeds 75%, it means habitual users — people who type or tap the destination without prompting — have become the dominant traffic base. Referral-driven curiosity is no longer the primary engine.
Bluesky User Demographics
Bluesky does not release first-party demographic breakdowns. The figures below are derived from SimilarWeb traffic analytics for bsky.app.
Age Distribution (SimilarWeb, 2025–2026)
| Age Group | Share of Traffic | Source |
|---|---|---|
| 18–24 | ~32% | SimilarWeb (via proxidize.com, March 2026) |
| 25–34 | ~27% | SimilarWeb (via sociallyin.com) |
| 35–44 | ~18% | SimilarWeb (estimated) |
| 45+ | ~23% | SimilarWeb (residual) |
Source: SimilarWeb bsky.app audience analytics; percentages are web-traffic estimates, not verified internal user data
The 18–24 bracket was the dominant cohort at 42% in late 2024 (Backlinko citing SimilarWeb); by early 2026 this had declined to approximately 32% as older demographics joined, per Proxidize (April 2026). About 62% of traffic in 2025 came from users under 35, compared to 70% a year earlier — a broadening that reduces ceiling risk for the platform.
Gender Distribution
SimilarWeb estimates for bsky.app traffic show a male skew: approximately 62% male and 38% female across most of 2025. A separate SimilarWeb report for bluesky.com (the corporate domain) showed a narrower gap of 52.11% male and 47.89% female as of April 2026, likely reflecting different visitor intent between the app and the company homepage.
Geographic Distribution
According to Bluesky’s CEO Jay Graber in a post on bsky.app, the three largest countries by user count are the United States, Japan, and Brazil. Web traffic data from SimilarWeb (via multiple aggregators, March 2026) shows:
| Country | Web Traffic Share | Source |
|---|---|---|
| United States | ~50–51% | SimilarWeb, Mar 2026 |
| Japan | ~6% | SimilarWeb, Mar 2026 |
| United Kingdom | ~5% | SimilarWeb, Mar 2026 |
| Germany | ~4.5% | SimilarWeb, Mar 2026 |
| Canada | ~3% | SimilarWeb, Mar 2026 |
| Other | ~30.5% | Residual |
Source: SimilarWeb bsky.app geographic distribution, March 2026, cited by proxidize.com and socialpilot.co
The US reclaimed dominance from Brazil — which had briefly held the largest traffic share during September 2024’s X ban — as the ban was lifted and U.S. migration continued to accelerate through the election cycle.
Alex Rivera observes: Japan’s position as the third-largest market is structurally interesting. Monthly active users on Android in Japan quintupled in the twelve months through October 2024, driven by alignment between Japan’s privacy-conscious digital culture and Bluesky’s data-portability architecture. The AT Protocol’s custom-feed system also maps well to Japanese platform culture, which historically favors granular content control.
Bluesky Content and Platform Activity Statistics
Posts and Media
All figures from Bluesky’s 2025 Transparency Report (January 29, 2026):
| Metric | 2025 Value | Context |
|---|---|---|
| Posts created in 2025 | 1.41 billion | 61% of all-time posts |
| Media posts in 2025 | 235 million | 62% of all-time media posts |
| Average posts per day (2025) | ~3.86 million | Axis Intelligence Research calculation: 1.41B ÷ 365 |
| Total Atmosphere records (AT Protocol) | ~20 billion | Bluesky Series B announcement, Mar 2026 |
Source: Bluesky 2025 Transparency Report (bsky.social); Bluesky Series B announcement (bsky.social)
According to Axis Intelligence Research, dividing 1.41 billion posts across an average of 33.7 million registered users throughout 2025 yields approximately 42 posts per registered user per year — or roughly one post every nine days. This figure, derived by Axis Intelligence Research from two primary Bluesky sources, has not been published elsewhere. Formula: 1,410,000,000 posts ÷ ((25,940,000 + 41,410,000) ÷ 2 average registered users) = 41.9 posts per average registered user. Limitation: this calculation treats all registered users as equally active, which overstates per-user output for inactive accounts and understates it for power users.
App Downloads
- All-time app downloads through November 2025: 26.2 million (Backlinko)
- November 2024 monthly peak: 7.85 million downloads — the month Bluesky reached #1 on the Apple App Store (SimilarWeb, Proxidize)
- Post-peak normalization: monthly downloads fell to approximately 300,000–400,000 through mid-2025 and estimated at roughly 1.6 million new users added per month on a rolling basis by early 2026 (Proxidize, April 2026)
Bluesky Funding and Business Statistics
Bluesky operates as a Public Benefit Corporation incorporated independently from Twitter/X in 2022. Its funding history is now fully public following the late disclosure of its Series B.
Funding Rounds
| Round | Amount | Lead Investor | Date | Source |
|---|---|---|---|---|
| Seed | $8M | Neo + angels | 2023 | TechCrunch |
| Series A | $15M | Blockchain Capital | Oct 2024 | Bluesky official (bsky.social) |
| Series B | $100M | Bain Capital Crypto | Apr 2025 (disclosed Mar 2026) | Bluesky official (bsky.social) |
| Total | $123M | — | — | Axis Intelligence Research compilation |
Sources: Bluesky Series A announcement (bsky.social, Oct 24, 2024); Bluesky Series B announcement (bsky.social, Mar 19, 2026); TechCrunch
The Series A, announced October 24, 2024, raised $15 million led by Blockchain Capital, with participation from Alumni Ventures, True Ventures, SevenX, Amir Shevat of Darkmode, and Kubernetes co-creator Joe Beda. The Series B — $100 million led by Bain Capital Crypto, with Anthos Capital, Bloomberg Beta, Knight Foundation, Alumni Ventures, and True Ventures — closed in April 2025 but was not publicly announced until March 19, 2026, coinciding with a CEO transition that saw founder Jay Graber move from CEO to Chief Innovation Officer and Toni Schneider (former CEO of Automattic, operator of WordPress.com) become interim CEO.
According to Axis Intelligence Research, total disclosed funding of $123 million divided across 41.41 million registered users at end-2025 yields $2.97 in funding per registered user — lean by social media standards, where platforms historically raise $10–$30 per user at comparable growth stages, and a deliberate signal that Bluesky has been building infrastructure rather than subsidizing growth through paid acquisition.
Alex Rivera’s read: the 11-month gap between closing and disclosing the Series B is unusual but rational. Running a platform through a period of explosive growth while keeping the financing quiet prevented the user base from conflating decentralization principles with investor presence — a perception risk given that two consecutive rounds were led by crypto-affiliated funds on a platform that explicitly does not use cryptocurrency.
Bluesky vs. X and Threads: Comparative Scale
Bluesky does not compete for the same audience or volume as X or Threads at present. The comparison is useful for context, not equivalence.
| Platform | Reported Users (2025) | DAU Estimate | DAU/Registered | Notes |
|---|---|---|---|---|
| Bluesky | 41.41M registered (Dec 2025) | ~3.5M | ~8.5% | Official transparency report; DAU = third-party estimate |
| X (Twitter) | ~600M registered (2024) | ~250M MAU reported | ~40% MAU/registered | Self-reported; methodology disputed |
| Threads (Meta) | ~320M MAU (Jan 2025, Meta) | Not disclosed | — | Meta earnings disclosure |
| Mastodon | ~10M registered | ~1M active | ~10% | Distributed across instances |
Source: Bluesky 2025 Transparency Report; Meta Q4 2024 earnings; X self-reported metrics; Mastodon network data
The 8.5% Platform Activation Score places Bluesky in the same behavioral bracket as Mastodon — a decentralized network with a small but loyal active base — and well below X and Threads, which benefit from years of habit formation and algorithmic content delivery. According to Axis Intelligence Research, platforms in the 8–12% PAS range at Bluesky’s registered-user scale typically resolve within 18–36 months: either DAU growth accelerates as habit formation compounds, or registered-user growth stalls. Bluesky’s AT Protocol ecosystem differentiation — custom feeds, data portability, 1,000+ third-party apps — is the variable most likely to determine which direction it resolves.
AT Protocol and Ecosystem Statistics
The AT Protocol (Authenticated Transfer Protocol) is the open, federated standard on which Bluesky is built. Unlike ActivityPub (the standard behind Mastodon and Threads’ federated layer), AT Protocol separates identity, social graph, and content into portable, independently hostable components.
Key ecosystem figures from Bluesky’s Series B announcement (March 2026):
- 1,000+ third-party applications using AT Protocol every week
- 400,000+ SDK downloads per month
- ~20 billion public records in the Atmosphere (posts, likes, comments, interactions)
- 309,000 domain-verified handles (accounts using a personal domain as their Bluesky username)
- Starter Packs: over 335,000 created across the platform’s history (Lancaster University / TU Darmstadt / City St George’s study, 2025, analyzing 25 million users)
A peer-reviewed 2025 study by researchers at Lancaster University, TU Darmstadt, and City St George’s, University of London — analyzing 25 million users and 335,000+ Starter Packs — found that Starter Packs seeded over 20% of all follow relationships on the platform, and that pack creators saw up to +117% follower growth and +60% post rate increases within four weeks of pack publication. This is a structural property of AT Protocol’s portability design, not an artifact of any single app feature.
Bluesky Moderation and Trust & Safety Statistics
All figures from the Bluesky 2025 Transparency Report (January 29, 2026) unless otherwise noted.
Content Labels Applied
| Label Category | Total Applied (2025) | % Applied by Automation |
|---|---|---|
| Adult | 10.79M | 99% |
| Suggestive | 3.42M | 97% |
| Spam | 761.77K | 99% |
| Nudity | 389.44K | 82% |
| Needs-review | 370.14K | 100% |
| Rude | 295.38K | 0% (fully manual) |
| Graphic media | 127.46K | 97% |
| Intolerant | 60.20K | 0% (fully manual) |
| Self-harm | 20.92K | 92% |
| Threat | 15.86K | 0% (fully manual) |
| Total | 16.49M | 95.34% |
Source: Bluesky 2025 Transparency Report
According to Axis Intelligence Research, 16.49 million labels applied against 1.41 billion posts created in 2025 yields a Moderation Intensity Ratio of 11.7 labels per 1,000 posts. Formula: (16,490,000 ÷ 1,410,000,000) × 1,000 = 11.7. This metric captures how densely Bluesky’s automated and human systems are flagging the content stream. Limitation: labels cover accounts and profile images in addition to posts, so the denominator (posts only) understates the total labeled content surface. Treat 11.7 as an upper estimate of per-post labeling density.
The 200% year-over-year increase in labels (from 5.5 million in 2024 to 16.49 million in 2025) reflects a deliberate strategic shift: Bluesky is applying labels — which give users control over visibility — rather than removing content outright. The label-to-takedown ratio for adult content, for example, was 7,095:1 (14.2 million labels versus roughly 2,000 takedowns), a policy choice that preserves expression while enabling user-side filtering.
User-Submitted Moderation Reports
| Report Category | Total Reports | % of Total |
|---|---|---|
| Misleading (incl. spam) | 4.36M | 43.73% |
| Harassment | 1.99M | 19.93% |
| Other / Uncategorized | 2.21M | 22.14% |
| Sexual content | 1.35M | 13.54% |
| Child safety | 25.5K | 0.26% |
| Violence | 24.7K | 0.25% |
| Breaking site rules | 16.7K | 0.17% |
| Self-harm | 5.5K | 0.05% |
| Total | 9.97M | 100% |
Source: Bluesky 2025 Transparency Report
Reports came from 1.24 million users — approximately 3% of the registered user base — meaning 97% of users never filed a report. Reports per 1,000 monthly active users declined 50.9% from January to December 2025, an improvement Bluesky attributes partly to a new reply-filtering system that reduced anti-social behavior reports by 79% by placing toxic replies behind an additional click.
Takedowns and Enforcement
- Total items removed: 2.44 million (accounts + content)
- Account removals: 2.08 million (up 104% YoY from approximately 1.02 million in 2024)
- Temporary suspensions: 13,192 (69% lasting 24 hours; 29% lasting 72 hours; 2% lasting 7 days)
- Permanent removals for ban evasion: 14,659
- Influence operation accounts removed: 3,619 (majority assessed as linked to Russian state-aligned actors)
- Accounts verified (end of 2025): 4,327 total — 3,567 by Bluesky directly, 777 by 21 Trusted Verifier organizations
- Trusted Verifier organizations: 18 granted in 2025, including CNN, Wired, the European Commission, and the City of Toronto
Child Safety
- Posts removed for child safety violations: 6,502 out of 1.41 billion total (less than 0.001%)
- NCMEC reports filed: 5,238
- Pieces of content flagged and diverted for specialist review via hash-matching: 12,647
Legal Requests
| Request Type | Total | Valid | Invalid |
|---|---|---|---|
| Records requests | 968 | 906 | 56 |
| Preservation requests | 131 | 121 | 10 |
| Takedown requests | 196 | 132 | 64 |
| Inquiries | 175 | 175 | 0 |
| Total | 1,470 | 1,334 | 130 |
Source: Bluesky 2025 Transparency Report
Legal requests increased fivefold from 238 in 2024 to 1,470 in 2025. The top requesting jurisdictions were Germany, the United States, and Japan. Bluesky’s compliance rate for valid requests was 90.7%.
Bluesky Growth Timeline: Key Milestones
| Date | Milestone | Source |
|---|---|---|
| Mar 2021 | Jack Dorsey funds research initiative at Twitter | Public record |
| Jul 2023 | $8M seed round; 1M users (invite-only) | TechCrunch |
| Feb 2024 | Opens to public (no invite required) | Bluesky |
| Sep 2024 | 10M users; Brazil X ban adds 2.6M in one week | Bluesky |
| Oct 2024 | $15M Series A led by Blockchain Capital | Bluesky (bsky.social) |
| Nov 2024 | Post-election surge: 15M → 22.5M users; peak 7.85M monthly downloads | Bluesky |
| Dec 2024 | 25.94M users; 154.68M monthly site visits (peak) | Bluesky; SimilarWeb |
| Jan 2025 | 30M users | Bluesky |
| Jan 2026 | Bluesky releases 2025 Transparency Report; 41.41M end-2025 users confirmed | Bluesky |
| Mar 2026 | $100M Series B disclosed (closed Apr 2025); 43M+ users confirmed | Bluesky (bsky.social) |
Source: Bluesky official posts and announcements (bsky.social); SimilarWeb analytics
Methodology
Data collection: Axis Intelligence Research retrieved all primary figures directly from Bluesky’s official sources — the 2025 Transparency Report (fetched July 2026) and the Series B announcement (fetched July 2026) — both at bsky.social. Funding data was cross-referenced against TechCrunch’s reporting on the Series A (October 24, 2024) and Series B (March 19, 2026). Web traffic data originates from SimilarWeb analytics for bsky.app, as cited by socialpilot.co, proxidize.com, and limelightdigital.co.uk. Demographic data (age, gender) is from SimilarWeb audience analytics, which measures web visitors rather than app users, and should be treated as a proxy, not an internal platform figure.
Platform Activation Score (PAS): Axis Intelligence Research original metric. Formula: (Estimated DAU ÷ Total Registered Users) × 100. DAU source: Backlinko citing Financial Times data for November 2025 (3.5 million). Registered users source: Bluesky 2025 Transparency Report (41.41 million at December 31, 2025). Key limitation: Bluesky does not publish official DAU, so the numerator is a third-party estimate and may differ materially from internal data. The PAS should be read as an approximation, not a certified platform metric.
Moderation Intensity Ratio: Axis Intelligence Research original calculation. Formula: (Total labels applied in 2025 ÷ Total posts created in 2025) × 1,000. Inputs: 16,490,000 labels (Bluesky 2025 Transparency Report); 1,410,000,000 posts (same source). Limitation: labels apply to accounts and profile images in addition to posts; using posts only as the denominator overstates per-post labeling density.
Posts per registered user: Axis Intelligence Research calculation. Formula: Total 2025 posts ÷ average registered users during 2025. Average computed as (25,940,000 + 41,410,000) ÷ 2 = 33,675,000. Result: 41.9 posts per average registered user per year.
Funding per registered user: $123,000,000 total funding ÷ 41,410,000 registered users (end 2025) = $2.97.
Comparative PAS context: X/Twitter DAU-to-monthly active user ratios are derived from Meta’s publicly disclosed methodology for its own platforms; direct Twitter DAU is estimated from public reporting. All cross-platform comparisons are indicative, not audited.
Older data: User-count figures from before February 2024 (the public launch) reflect an invite-only environment and are not comparable to post-launch growth rates.
Figures that Bluesky does not disclose: revenue (if any), employee headcount by function, official MAU, and official DAU. Any figures in these categories appearing in this article are explicitly labeled as third-party estimates.
About This Dataset
This dataset covers Bluesky’s user counts, funding history, content activity, moderation enforcement, web traffic, and demographic distribution from platform launch through mid-2026, with the most detailed coverage spanning January–December 2025 (the period covered by Bluesky’s first comprehensive Transparency Report).
Coverage period: January 2023 – July 2026 (primary data period: January–December 2025)
Geographic scope: Global; country-level breakdowns for web traffic
Data types: Official platform disclosures, official funding announcements, third-party traffic analytics (SimilarWeb), academic research
License: CC BY 4.0 — free to use with attribution: Axis Intelligence Research, Bluesky Statistics 2026, July 2026, axis-intelligence.com
Citation (APA): Axis Intelligence Research. (2026). Bluesky statistics 2026: Users, growth, funding & platform data. axis-intelligence.com. https://axis-intelligence.com/bluesky-statistics/
Citation (MLA): Axis Intelligence Research. “Bluesky Statistics 2026: Users, Growth, Funding & Platform Data.” Axis Intelligence Research, July 2026, axis-intelligence.com/bluesky-statistics/.
Citation (Chicago): Axis Intelligence Research. “Bluesky Statistics 2026: Users, Growth, Funding & Platform Data.” Axis Intelligence Research, July 2026. https://axis-intelligence.com/bluesky-statistics/.
Last updated: July 21, 2026
Frequently Asked Questions
How many users does Bluesky have in 2026?
Bluesky had 41.41 million registered users at the end of 2025, confirmed by its official 2025 Transparency Report. By March 2026, the platform’s own Series B announcement cited “over 43 million global users.” Growth continues at an estimated 1.6 million new users per month, though this rate has slowed from the 5 million per month seen at the November 2024 peak.
How many daily active users does Bluesky have?
Bluesky does not publish official daily active user (DAU) figures. Third-party estimates from Backlinko and the Financial Times place DAU at approximately 3.5 million as of November 2025. According to Axis Intelligence Research, this equates to a Platform Activation Score of 8.5% — meaning roughly 8.5% of registered users were active on any given day in late 2025.
How does Bluesky make money?
As of mid-2026, Bluesky has not launched advertising or a paid subscription tier. The platform operates on venture funding — $123 million across three rounds — and has stated plans to introduce voluntary creator monetization tools and premium feature subscriptions, following a model where subscriptions do not influence content visibility or algorithmic placement.
Who owns Bluesky?
Bluesky is an independent Public Benefit Corporation. It was incubated inside Twitter and spun out independently in 2022 under founder and then-CEO Jay Graber. Jack Dorsey, who funded the initial research, no longer holds a leadership or board role. As of March 2026, Toni Schneider serves as interim CEO while Bluesky searches for a permanent successor to Graber, who transitioned to Chief Innovation Officer.
What is the AT Protocol?
The AT Protocol (Authenticated Transfer Protocol) is an open, federated social networking standard developed by Bluesky. Unlike centralized platforms where the company controls identity, social graph, and content delivery, AT Protocol separates these layers — meaning users can theoretically move their identity and followers to any app built on the protocol. Over 1,000 third-party applications use AT Protocol every week as of March 2026.
How does Bluesky compare to X (Twitter)?
X reported approximately 600 million registered users and around 250 million monthly active users in 2024. Bluesky had 41.41 million registered users at the end of 2025, about 7% of X’s reported scale. However, Bluesky shows higher average session quality indicators — 7 minutes 37 seconds per session at bsky.app versus X’s declining engagement metrics — and its direct-traffic share of 77.5% signals habitual use by its core base.
Is Bluesky growing or declining in 2026?
Growing, but at a slower rate than its November 2024 peak. The platform added 15.47 million users in 2025, a 59.6% annual increase. In early 2026, the estimated growth rate settled to approximately 1.6 million new users per month, down from 5 million per month at peak. Web traffic also settled: January 2026’s 118.69 million visits was well above pre-surge levels but below the December 2024 peak of 154.68 million.
How much has Bluesky raised in funding?
Bluesky has raised a total of $123 million across three rounds: an $8 million seed in 2023, a $15 million Series A led by Blockchain Capital in October 2024, and a $100 million Series B led by Bain Capital Crypto that closed in April 2025 and was publicly disclosed in March 2026. No valuation was disclosed alongside the Series B.
What are Bluesky’s biggest markets?
The United States accounts for over 50% of web traffic (SimilarWeb, March 2026). Japan is the third-largest market — its monthly active users on Android quintupled in the twelve months through October 2024. Brazil held the top position briefly in September 2024 during X’s temporary ban there, but ceded ground after the ban was lifted. CEO Jay Graber has confirmed the US, Japan, and Brazil as the three largest markets by user count.
How does Bluesky handle content moderation?
Bluesky uses a hybrid model: automated systems handle 95.34% of content labels (primarily adult and suggestive content), while human moderators focus on context-dependent categories like threats, hate speech, and harassment. The platform applied 16.49 million labels in 2025 — a 200% increase year-over-year — while preferring labeling over removal. Its reply-filtering system, launched in October 2025, reduced anti-social behavior reports by 79% by placing detected toxic replies behind an additional click.